Spotify
IT Gets You
If you think you know your partner inside out, think again! Even the cutest couple can’t compete with Spotify, the ultimate third wheel that knows exactly what you like. Almost like it gets you, better than anyone else does. And that's exactly what we showed in this 3-film capmaign featuring Bebo and Nawaab!
Spotify
Premium
Feel the music
Every song tells a story. But what takes to create that song is a journey only an artist knows best-the unending hours, the passion, the obsession to weave the musical notes in a melody to finally create a beautiful song is what satiates the artist.
Spotify Premium wanted to put these stories of love, hard work and craftsmanship under the spotlight.
Spotify - Feel The Music
2 SHORTLISTS - CREATIVE STRATEGY | MUSIC PARTNERSHIPS
BRONZE - CREATIVE EFFECTIVENESS | THE ONE SHOW ASIA
WATCH THE FILMS HERE
We teamed up with 32 world renowned artists and maestros of the world and captured them in their natural element.
In the process of creating music, when they’re channelling their passion, love and hard work into their creations.
SPOTIFY
AAJ RASTEYMEI KYA SUNA?
Your daily commute might be bumper-to-bumper boredom, but your brain? It’s secretly DJ-ing the whole time. Because your commute isn't just full of traffic, overcrowded trains and car honks, but also cues to the songs that can make your journey bearable.
That’s exactly what we tapped into with our latest Spotify campaign: turning everyday commuter chaos into the perfect playlist with great films and a the most relatable OOH campaign ever.
We even went outdoors to traffic signals, crowded metros, hard-to-please auto drivers and cabs to make Spotify the perfect companion in people's everyday commute.
Spotify Premium
IT'S EASIER THAN EASY
How do you tell people that downloading Spotify Premium is easy? Easy, by making everyday jobs seem more difficult with the insanely funny man, Boman Irani. Take a look!
Play Your Part
by Spotify
This election season, Spotify wanted to make every realise the infinite possibilities their vote can unlock, and push them to vote for chance.
Watch how Spotify reached out to the biggest fandoms to strike the right chord in every Indian's hear and made them play their part.
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Each modal card spoke to a different fandom in the language they understood the best. Music.
With a tap on every modal, listeners were redirected to the process of registration, and were then gratified with a playlist that could only be unlocked with the voting mark on their finger.
(Swipe on every modal to explore all the messages!)
Music
Magic
hai
The power of music is truly magical.
It makes us feel emotions. Sadness, happiness, frustration. It inspires us to do the unthinkable. It heals us, comforts us, unites us and even bridges the distance between loved ones. And in doing so, it creates magic. And who better to show the world this magic than Spotify.
Through this campaign of 4 films, Spotify wants the world to experience the magic of music that each of us has experienced, by capturing the magic of music in the moment it makes the unthinkable happen.
SPOTIFy
Mix
Made For You
Spotify has all kinds of playlists. We know it, you know it.
But it has a whole lotta amazing features, that you may not have known about. One of which is Mix.
The three-letter word which when added after your favourite artist, preferred genre, current mood, or even the activity you choose to listen music over, can give you a personalised playlist, based on your listening pattern. Because 'Jaisa aapka music, waisa aapka Mix'
And here's how we showed the world the power of this amazing feature!
SPOTIFy
Take off with crew!
What goes behind the scenes at the sets of biggest, most iconic shoots?
A whole lot of delays...and a whole lot of mazzey, when you're tuned into Spotify.
Don't believe us? See for yourself :D
Spotify - Take off with Crew
SPOTIFy
Podcasts
for all things Life
Spotify is known for having a playlist, for almost everything. But what it's lesser known for, is having podcasts too, for almost everything in life.
We wanted India to know about it. And we did so by creating a series of billboards tying back to shows and the solutions the offer.
Give it a look? :)
Give Give
Spotify Wrapped
Wrapping Up The
#TotallyNormal Year
Spotify Wrapped #2021
You can't say goodbye to a year like 2021 without wrapping it up with Spotify. A year when doing odd things became Totally Normal for everyone.
So, let's take a recap of all the 'Normals' 2021 threw at us, shall we?
Love Lesson 101
Love Lesson 101
Vacation Workstation | Spotify Wrapped | 2021
Good Old Days | Spotify Wrapped | 2021
How to Spotify
With Deepika Padukone
How to Spotify
Even Deepika can't hold herself back when it comes to Spotify.
Meet the most excited new member of the Spotify family who knows everything about Spotify, by heart.
What A Surprise! | Deepika Padukone | Spotify
What A Surprise! | Deepika Padukone | Spotify
Set the Mood
Be Aarti Ready | Deepika Padukone | Spotify
Dil filmy,
Toh suno filmy
With Spotify
What comes to mind when you hear, "Ooo, aah!"?
If not "Let The Music Play", then my friend, you seriously are an exception.
The Haal-e-Dil of Indians has always been filmy. From filmy emotional drama to filmy parties, it's safe to say Indians are unknowingly, unwantedly yet unconditionally filmy.
Capturing this insight, Spotify wanted to bring out the filmy keeda inside each of us through a contagious campaign that might just leave you humming a few filmy tracks for the rest of your day.
Filmy Knockout | Dil Filmy Toh Suno Filmy | Spotify India
Filmy Knockout | Dil Filmy Toh Suno Filmy | Spotify India
The Filmy Heist | Dil Filmy Toh Suno Filmy | Spotify India
Platform No. Filmy | Dil Filmy Toh Suno Filmy | Spotify India
Pyaar Ki Paathshala | Dil Filmy Toh Suno Filmy | Spotify India
Dil filmy,
Toh suno filmy
With Spotify
What comes to mind when you hear, "Ooo, aah!"?
If not "Let The Music Play", then my friend, you seriously are an exception.
The Haal-e-Dil of Indians has always been filmy. From filmy emotional drama to filmy parties, it's safe to say Indians are unknowingly, unwantedly yet unconditionally filmy.
Capturing this insight, Spotify wanted to bring out the filmy keeda inside each of us through a contagious campaign that might just leave you humming a few filmy tracks for the rest of your day.